In the PMU industry models are clients who receive a free or discounted service in exchange for practice, marketing purposes, trying out new supplies/pigments, etc. Typically, before PMU artists begin charging for their service, they typically take models in order to build their portfolio and improve their craft. This is a great way to also build confidence and practice before they begin to charge clients.

Models are also a great way to build your business’s presence, get free marketing, and ensure future income.